The newest Animal Jam update has arrived! Secret Valentines, available for ALL JAMMERS, have returned for Friendship Day. The Love Bug has gotten loose, so please watch where you step and avoid over feeding! We want to take a moment and thank not only our AJ Community, but specifically the Members in our AJ Community. Members make it possible for AJHQ to continue to bring awesome content to both Animal Jam AND Play Wild. Today we are extremely excited to introduce a new Member feature to Animal Jam, the ‘My Shop’ den item! The ‘My Shop’ den item, currently available in the Diamond Shop, allows Members to place their items up for sale in their den, as well as purchase items in other Member’s Den Shops. Members can list nearly anything in their Den Shop for Gems or Diamonds, with the exception of: Avatar Animals, Dens, Mannequins and the ‘My Shop’ Den Item itself. DUN, DUN, DUN… SHOPCEPTION!!!! Members can place as many Den Shops as they desire, perfect for Mall Shopping Dens! Please note that the ‘My Shop’ Den Item cannot be traded, gifted in Jam-a-grams or sold inside another shop. We hope you are as excited as we are about this new feature; share your thoughts with us in the comments below!